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Three days. Built around you.

Vendors arrive Monday for setup and the Welcome Reception, then work the floor Tuesday and Wednesday alongside 150+ motivated buyers from both the AGM and NGBA networks. Every meal, every reception, every coffee break is hosted — built into the cost of your booth, not billed on top of it.
TIME
EVENT
WHO
SUNDAY, OCTOBER 10, 2027 — OPTIONAL EARLY ARRIVAL

All day

Hotel check-in available. Westin Chicago Lombard group rate: $184/night. Book through the link provided at registration. 

OPTIONAL
MONDAY, OCTOBER 11, 2027 — SETUP & WELCOME

All day

AGM Education Day Conference — full-day education for AGM member buyers (Magnolia Room).  Vendors welcome. This program primes buyers for productive floor conversations  Tuesday and Wednesday. (Additional fees apply)

AGM BUYERS

12:00-5:00pm

Vendor booth setup & load-in — Grand Ballroom. Time to get your space ready.

VENDORS

6:30-8:30pm

Welcome Reception — Junior Ballroom & Terrace. All vendors and all buyers.  Hosted bar and food. The floor opens tomorrow, so start building relationships tonight. 

ALL
TUESDAY, OCTOBER 12, 2027 — EXHIBIT DAY 1
(GRAND BALLROM, 19,00 SQ FT)

8:00-9:00am

Breakfast — vendors & buyers (Lilac Room) 

ALL

9:00AM-12:00pm

Exhibit floor open — NGBA and AGM buyers on the floor.  

SHOW

12:00-1:30pm

Lunch — combined NGBA and AGM vendors and buyers (Lilac Room) 

ALL

1:30-5:00pm

Exhibit floor continues. 

SHOW

5:00-7:00pm

Evening Reception — Grand Ballroom Foyer. Hosted. Booths remain open.  Extend the conversation into the evening. 

ALL
WEDNESDAY, OCTOBER 13, 2027 — EXHIBIT DAY 2 (FINAL DAY)

8:00-9:00am

Breakfast — vendors & buyers (Lilac Room) 

ALL

9:00am-12:00pm

Exhibit floor open. 

SHOW

12:00-1:00pm

Lunch — combined NGBA and AGM vendors and buyers (Lilac Room) 

ALL

1:00-4:00pm

Exhibit floor — final hours. 

SHOW

4:00-8:00pm

Vendor teardown and departure 

VENDORS
AGM + NGBA Golf Retail Show
October 11-13, 2027
Westin Chicago Lombard
Questions about eligibility, booth selection or sponsorships?  
We are here to help.
Contact info:
Cindy Belden
cindy@agmgolf.org
972-523-1597
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